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Khoi Vinh on Tropiscandal! ‘09

tropicana.jpg

NYTimes.com Design Director Khoi Vinh’s take on the Tropicana packaging scandal is notable primarily because he’s the only person I’ve seen addressing the usability problems introduced by Arnell’s revisions to the brand:

link » Subtraction: Orange You Sorry About Tropicana?
link » NYTimes.com: Tropicana Discovers Some Buyers Are Passionate About Packaging

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